Trading Update

Released : 29.01.2014 07:00

RNS Number : 7367Y
Mulberry Group PLC
29 January 2014

Mulberry Group PLC ("Mulberry")                                                                                                         

Trading update

Mulberry Group plc, the English luxury brand, is today updating the market on trading for the 17 weeks ended 25 January 2014.

Retail growth in international markets has continued during December and January; however the trading environment in the UK has deteriorated over the period and in the wholesale channel the Korean market has been significantly more challenging than anticipated.

·     Total retail sales were 3% below last year for the 17 weeks to 25 January 2014, reflecting the competitive environment in the UK, with substantial discounting in the sector over the Christmas trading period.


This Year relative to Last Year


9 weeks to

30 November 2013

8 weeks to

25 January 2014

17 weeks to

25 January 2014

Total retail sales (excluding the sample sale, moved from November to February)




International retail sales





·     In recent days it has also become clear that wholesale order cancellations from Korean customers are likely to be significant and we now expect wholesale sales for the year ending 31 March 2014 to be down approximately 10% compared to last year.  

This reduction in wholesale sales is expected to offset the growth in retail sales and we now expect total sales for the year ending 31 March 2014 to be broadly in line with the prior year.

In combination with the committed costs associated with the store opening programme undertaken over the last two years, the lower than anticipated level of sales is expected to result in profit before tax for the year ending 31 March 2014 being substantially below current market expectations.

Bruno Guillon, Chief Executive Officer, commented:

"Due to tough trading conditions over the Christmas period which saw significant discounting across the market, Mulberry has experienced lower than expected UK retail sales which, together with wholesale order cancellations from Korea, will adversely impact our profit this year. Despite this, the company continues to be cash generative and to invest in the ongoing process of transforming Mulberry from a domestic to a global luxury brand, the progress of which is demonstrated by the continued growth in international retail sales."


For further details please contact:

Pelham Bell Pottinger

Dan de Belder



0207 861 3232


Ben Thorne



0207 484 4076


Jon Bathard-Smith / Nicola Tennent



0203 623 2323

Mulberry Investor Relations

Amelia Fincher



0207 605 6771


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